Erica Feldmann holds a master's degree in gender and cultural studies, with a research concentration in witches and witchcraft. Her innate interest in the connection between home spaces and wellness led to the creation of HausWitch in 2012.

What started as a “micro budget + magic = makeover” interiors blog would eventually become a thriving brick and mortar shop and online community based in downtown Salem, MA. Harper Collins published her first book HausMagick: Transform Your Home with Witchcraft in 2019 and her second book Intention Obsession: Rituals + Witchcraft for Every Season in January 2025.  

A Gemini Sun, Pisces Moon, and Scorpio Rising, Erica lives with her wife and cat in the heart of Witch City.